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90 Day Beard Challenge

Grow a legendary beard in 90 days or get a full refund!

Adam brown for one society from radio x

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Ends December 1, 2025 at 12:00 am

90 Day Beard Challenge

Start growing. The 90-Day Beard Challenge isn't just a routine—it's a guaranteed transformation. Limited pre-sale spots are open now to lock in your discount and commitment to the best growth of your life.

The 90 day beard challenge presented by radio x DJ Adam Brown

3 SIMPLE STEPS

  • 1. Claim Your Seat

    Slam that pre-sale form! This is your official beard-growth handshake.

  • 2. Hang Tight (But Not Too Long)

    We're prepping the challenge kit. Get your clippers and combs ready for the official launch date!

  • 3. Check That Inbox

    Your email is the VIP key! Look for the welcome, the pre-sale discount, and the go-time schedule.
ADAM BROWN

RADIO PRESENTER

Join Radio X's Adam Brown for the 90-Day Beard Challenge! Adam is your personal beard coach, providing expert walk-through videos and tips to help you tame your scruff, conquer the 'beard itch,' and turn that puny fuzz into something legendary.

Adam brown from radio x inviting people to join the 90 day beard challenge

90 Days

7 Products

Guaranteed Results

Adam brown radio presenter headshot

The 90 Day Beard Challenge

Ready for a JAW-DROPPING BEARD?

5 legendary formulas. 7 life-changing products. 90 days to transform your beard. Our guarantee: Love it, or get a full refund + £250 cash. This isn't a kit. It's The 90 Day Beard Challenge. Accept it.

Rich Beard oil pouring out of bottle

1. BEARD BOOSTER - Morning Boost

Awaken your beard with a rush of cool energy. This incredibly lightweight serum vanishes instantly, using Jojoba oil to leave your skin perfectly balanced with a clean finish.
A refreshing Peppermint tingle boosts circulation to wake up sleepy follicles, giving your beard a healthy lustre and vibrant start to the day.

Inside one society beard butter

2. BEARD BUTTER: The Night Cream

This whipped night cream uses Shea and Mango butters to deeply condition and tame your beard while you sleep.
It works with your body's natural repair cycle, as powerful Pumpkin Seed oil targets growth-hindering hormones and strengthens each strand from within. Simply rest; the cream does the work.

finger taking beard balm out of tub

3. BEARD BALM: Hydro-Lock

A hydro-active defence against environmental dryness. This anhydrous balm leverages a dense lipid matrix of Shea Butter and Beeswax to form an occlusive, breathable barrier over the hair cuticle.
This seal physically locks in post-shower moisture, while a microporous blend of Kaolin minerals and Arrowroot starches absorbs and diffuses shine-producing sebum, ensuring a lasting, pliable hold with a sophisticated matte finish.

man smiling with beard shampoo on his face

4. BEARD SHAMPOO: The Reset Button

This pH-balanced formula promotes healthy growth by clearing follicle buildup without stripping the skin’s vital lipid barrier.
This action prevents moisture loss—the root cause of flakes and irritation—leaving you with calm, supple skin and a noticeably softer beard.

Man applying beard conditioner in the shower

5. BEARD CONDITIONER - Soothe & Seal

This is the critical second step in a dual-action approach for total beard health. Using only natural ingredients, its low-pH formula seals the hair cuticle to lock in moisture, increasing softness and elasticity.
Simultaneously, it delivers soothing nutrients to the skin beneath, restoring the moisture barrier to eliminate flakes and prevent dandruff. The result is a remarkably soft, manageable beard and calm, healthy skin.

man drying beard with high quality black beard towel

6. BEARD TOWEL - Soft Cotton

A standard bath towel's coarse texture snags wet hair, causing frizz and damage. This towel is different.
Made from extra-long fibre Egyptian cotton, its weave is far softer and more absorbent. It glides over your beard instead of catching, requiring only a gentle pat to dry. This simple change reduces damaging friction, protects the work of your conditioner, and leaves your beard perfectly prepped for the next step.

MEAL PLAN book floating, The Beard Blueprint

7. MEAL PLAN - The Beard Blueprint

Your Tailored Meal Plan for Elite Growth,
Forget boring diets.
This is a blueprint for eating powerful, delicious, and simple meals, no matter your lifestyle. We've broken down every single meal to show you precisely how it fuels your follicles. This is the science of a better beard, made simple for everyone.

Adam brown presenting the 90 day beard challenge from one society

90 DAY BEARD CHALLENGE

You get the six essential products — including the Booster, Butter, and Hydro-Lock Balm — for a powerful, simplified growth routine.
Person wearing a black 'Onesociety' t-shirt and holding a matching bag in a neon-lit alley.

90 DAY BEARD CHALLENGE [PRO]

You get the ultimate 90-day package: 6 essential products, the Beard Blueprint Meal Plan, and weekly guided support emails and videos.

SIGN UP NOW

The wait is almost over. Fill out the form below to claim your priority spot. We'll email you immediately on launch day with your exclusive challenge kit link and pre-sale pricing. Commit to the challenge now!

Adam brown presenting the 90 day beard challenge from one society

LEGENDARY POWER

We combine nature's finest elements with scientific precision to unlock your beard's legendary growth potential for the next 90 days.

Pumpkin Seed

Stops Hair Loss

Reduce DHT

Amla fruit with a cut one showing seeds, on a white background

Indian Gooseberry

Repair & Strengthen

Antioxidant

Mint plant with purple flowers on a white background

Peppermint Oil

Expand Blood Vessels

Vasodilator

shea butter natural

Shea Butter

Reduce Inflammation

Restorative

Almond with a droplet of oil on a white background

Sweet Almond

Stimulating Growth

Keratin Production

Grapeseed pod with a droplet of oil on a white background

Grapeseed

Healthy Foundation

Non-Comedogenic Regulator

Pumpkin pulp and seeds on a white background

Pumpkin Seed

Inside - Beard Booster & Beard Butter

REDUCES DHT

Pumpkin seed oil is scientifically shown to reduce DHT, the hormone responsible for shrinking hair follicles.

This helps keep your hair in its growth phase for longer. Applying it at night allows for maximum, uninterrupted absorption.

Green fruits, amla fruit, on a white background

Indian Gooseberry

Inside - Beard Booster & Beard Butter

ANTIOXIDANT

it is one of the most potent natural sources of antioxidants, which helps to repair cellular damage and strengthen the hair follicles while you rest.

Mint leaves with small white flowers on a light gray background

Peppermint Oil

Inside - Beard Booster

VASODILATOR

When applied to the skin, it increases blood circulation, delivering more oxygen and nutrients directly to your hair follicles.

Think of it as a morning coffee for your beard, waking up the follicles and creating a better environment for growth.

Shea butter on a white background faded

Shea Butter

Inside - Beard Butter, Balm & Shampoo

RESTORATIVE

Shea Butter is rich in oleic and stearic acids, forming a micro-seal on hair & skin to lock in moisture, eliminate flakes, and enhance softness. Along with Vitamins A & E, which reduce inflammation at the follicle for optimal growth.

Almond nut on a white background

Sweet Almond

Inside - Beard Booster

KERATIN PRODUCTION

Its primary role is to deliver a high concentration of Biotin (Vitamin B7), an essential building block for producing keratin—the very protein that constitutes your beard. This process reinforces the internal structure of each hair, making it far more resilient to breakage.

Single grapeseed on a white background

Grapeseed

Inside Beard Booster & Oils

NON-COMEDOGENIC REGULATOR

As a lightweight and non-comedogenic oil, Grapeseed Oil creates the ideal foundation for healthy growth.
It prevents the follicle-clogging and inflammation that directly disrupts the hair's growth cycle. Simultaneously, its high concentration of Linoleic Acid builds the skin’s moisture barrier, preventing the dryness and irritation that weaken follicles, ensuring the skin remains clear and balanced.

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90 Day Beard Challenge

Grow a legendary beard in 90 days or get a full refund!

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